Asking the right questions at the right time is the foundation of trust and the key to more successful sales interactions. In this course, instructor Julia Ewert outlines the psychology behind effective questioning, analyzes different question types, and applies strategies to engage sales prospects in meaningful conversations. Learn how to evaluate the role of questioning in building trust, develop insightful sales questions, and master when and how to use them throughout the sales process. Through hands-on practice and exercises, you’ll get a chance to hone your ability to qualify prospects, navigate objections, and optimize discovery conversations. By the end of this course, you’ll be prepared to implement powerful questioning techniques that lead to deeper connections and greater sales success.
This course includes AI-powered Role Play. Role Play allows you to practice what you’ve learned in interactive simulations of real-world conversations.
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